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The Internet is a dynamic medium and changes quickly. On average, a website does not last more than four or five years. Domains are given up or sold, websites are not maintained any more - and suddenly a link, which once pointed to an interesting article, leads to nowhere or to completely different contents. Particularly "deep links", ie links to contents deep down in the directory hierarchy, are affected.
Broken links can be created when directory hierarchies or URL structures change (for example because the page is converted to a new content management system), without the change being accompanied by appropriate redirects . This type of BrokenLinks can affect both your own site and other domains - for example, if a friend whose article you have linked changes its URL structure and does not think about existing links.
Broken links lead to nowhere or at best still on a 404 error side. They are not only a nuisance to the visitors of a website, but also a negligent and unprofessional impression, but can also damage a website in terms of SEO: links that are valuable, so their SEO effect no longer unfolds, and crawlers cease to be one Page index when they hit Broken links. Broken links are therefore not a beauty mistake. They can, if they occur massively, lead to losses in ranking and traffic losses.
To avoid the creation of BrokenLinks, it is recommended to always keep changes to the structure of a website with the set-up of redirects - for example via mod_rewrite rules. But also with great care in a web project, which covers more than a few static HTML documents and is maintained for a sufficiently long time, broken links are created - only because no website is ever cut off from the rest of the Internet (and would it be, then It would be pointless). This is why it is useful to remove (or correct) any link that is removed from the link to the site.
The seotoolsearch.com Broken Link analysis helps you with this task by checking each link on the specified page and listing the HTTP status code to which they are answered. 200 for "found" is the best result. Also HTTP status code 301 (permanently redirected) and 302 (temporary redirected) still test our test with "Okay".
Results with HTTP Status Code 404 (Not Found) are Broken links - you should follow them. With a link on your own domain, it is worthwhile setting up a redirect to the appropriate document; Broken links to other domains should be corrected or removed.
On links that come from outside your domain, you can not, of course, influence as much as on an internal link from your own domain. However, you can also "redirect" these broken links by means of redirections: either you redirect users and search engine crawlers to the correct page, or, if this page actually does not exist, on the most appropriate content, in case of doubt on the homepage. In this way valuable "Linkpower" does not leak in the nowhere.